Coinbase CEO Brian Armstrong on Tuesday, confirmed the acquisition of $25 million UpOnly NFT from well-known crypto dealer Cobie.
“The rumors are true, we purchased the NFT,” Armstrong wrote to his 1.6 million followers on X. “UpOnlyTV is coming again.”
Per on-chain knowledge, Coinbase paid $25 million in USDC to Cobie for the NFT, pushing him again into the host’s chair, aiming to resurrect the podcast.
UpOnly NFT originated from the podcast present “UpOnly” hosted by Cobie, together with Ledger. The present invitations high merchants, challenge founders, fund managers, to debate crypto tendencies.
Nevertheless, this system stalled roughly three years in the past, following the FTX collapse in 2022 and the next crypto winter.
‘When NFT is Burnt, Podcast Will Restart’: Cobie
In Could 2025, Cobie created a problem that if somebody burns the NFT, this system would return for one more season.
“OK I’m now not the choice maker on if UpOnly returns,” Cobie wrote in Could. “The ability is now saved inside this NFT that I simply minted. When the NFT is burned, the podcast will restart. Till then, please depart me alone.”
The provide nevertheless restricted sponsorship rights or editorial management. Given the excessive dollar-amount set on the NFT, Cobie stated on the time, “You couldn’t set a greenback quantity on OpenSea so I simply stored including 0s until the quantity appeared too massive for anybody to purchase at the same time as a joke.”
On Tuesday, not solely did Coinbase buy UpOnly’s NFT, but it surely apparently overpaid the asking worth of the non-fungible token.
Quickly after the Coinbase’s buy, Jordan Fish, aka Cobie, conveyed his disbelief fairly concisely.
UpOnly Podcast Returns With ‘Eight Episodes’
In accordance with the NFT tremendous print, the holder of the token “can compel Cobie and Ledger Standing into performing, like monkeys, 8 episodes of UpOnlyTV.”
“We’re allowed to name you idiots for purchasing it, or ignore you fully with zero mentions of your existence throughout our 8-episode season,” the NFT description learn.
In a separate publish on X, Cobie joked, “Im too outdated to have a crypto podcast imma be out right here wanting like Gary V.”
“It has been 3 years since up solely ended. I used to be in my 20s when it began, now I’ve gray hair. We are going to rename it Unc Solely and I’ll spend $25m on beauty surgical procedure. See ya quickly.”
Coinbase’s buy comes similtaneously it suffered intense technical difficulties linked to an outage with Amazon Internet Companies (AWS).
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